Homemade Brown and Serve Rolls

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Homemade Brown and Serve Rolls

Henry Hunter
These rolls are designed to mimic store-bought brown and serve rolls, offering the convenience of finishing the baking process just before serving. They have a soft interior with a light golden crust, perfect for any meal.
Prep Time 1 hour 45 minutes
Cook Time 30 minutes
Total Time 2 hours 15 minutes
Course Bread
Cuisine American
Servings 12 Rolls


  • Large Mixing Bowl
  • Baking sheet
  • Parchment paper
  • – Oven


  • 2 cups all-purpose flour
  • 2 tbsp sugar
  • 1 tsp salt
  • 1 tbsp instant yeast
  • 1 cup warm milk about 110°F
  • 2 tbsp unsalted butter melted
  • 1 egg beaten
  • Additional flour for dusting


  • Dough Preparation: In a large bowl, combine flour, sugar, salt, and yeast. Add warm milk, melted butter, and beaten egg. Mix until a soft dough forms.
  • Kneading: On a floured surface, knead the dough for about 8-10 minutes until smooth and elastic.
  • First Rise: Place the dough in a greased bowl, cover, and let it rise in a warm place for about 1 hour or until doubled in size.
  • Shaping Rolls: Punch down the dough and divide it into 12 equal pieces. Shape each piece into a ball and place on a baking sheet lined with parchment paper.
  • Second Rise: Cover the rolls and let them rise for another 30 minutes.
  • Partial Baking: Preheat the oven to 275°F (135°C). Bake the rolls for 20 minutes. They should be just set but not fully browned.
  • Cooling and Storing: Remove from the oven, let cool, and store in an airtight container in the fridge for up to a week or freeze for longer storage.
  • Final Baking: When ready to serve, bake the rolls at 400°F (200°C) for 10 minutes or until golden brown.


This recipe should give you a close approximation to the store-bought brown and serve rolls, allowing you to enjoy freshly baked rolls with your meals.
Keyword Brown and Serve Rolls, Homemade Rolls, Make-Ahead Bread

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